Built by an operator who's
been through exits.
Exiting.com helps online business owners prepare and present buyer-ready exits—with fewer surprises on both sides.
Operator Led. Exit Tested.
Mike Santiago has exited multiple online businesses, including Newswire—twice. Those experiences shaped a clear conviction: most deals don't fail because of the business. They fail because of the process around the deal.
He founded Exiting.com to bring structure, transparency, and credibility to how online businesses change hands—so sellers present clean deals and buyers move forward with confidence.
"Most deals don't die because of bad businesses. They die because of bad process—missing documents, unclear numbers, risks that surface late. I built Exiting.com to fix the process. We standardize how deals are packaged and presented so that sellers get serious offers and buyers can move quickly with confidence."
Why Exiting.com Exists
Too many good businesses fail to close because the process lets them down.
Common deal-killers
- Messy or incomplete documentation
- Unclear financials and questionable add-backs
- Hidden risks that surface during diligence
- Heavy owner dependence with no SOPs
- Deal death late in the diligence process
The Exiting.com approach
- Standardized deal packaging with consistent structure
- Early disclosure of known risks before buyer engagement
- Structured workflows from intake through close
How It Works
Intake + Qualification
We review your numbers, model, and goals to confirm viability and timeline.
Standard Deal Package
We build a clean, standardized data room with financials, operations overview, and early risk disclosures.
Buyer Conversations
Your anonymized listing goes to vetted buyers. Serious parties sign NDAs to access the full package.
LOI → Diligence → Close
Because documents are prepared upfront, diligence moves fast. We support both sides through close.
The "No Surprises" Standard
- Known risks are disclosed early.
- Documentation is required before going to market.
- Buyers receive a consistent, standardized deal package.
Ready to see where you stand?
Start with a quick readiness score, or request a confidential call to discuss your exit.